Furniture stores in Vietnam are gearing up for HawaExpo 2024, a key event for showcasing their products. The focus is on using strategic lighting to enhance displays, attract visitors, and highlight the best features of their furniture. This approach is crucial for presenting their products effectively and influencing customer perception and sales.
Embracing Natural Lights
In alignment with the: “The Principles of Lighting Arrangement in Living Spaces” the effective use of natural lighting cannot be overstated.At HawaExpo, exhibitors should consider how their displays can be optimized to benefit from natural daylight, creating a vibrant, airy, and energizing environment that enhances the natural beauty of their furniture.
Large windows and glass doors of the exhibition hall offer a brilliant opportunity to illuminate the products naturally, mirroring the desired living environments.
Layered Lighting Strategy:
The concept of layered lighting as seen in home designs—ambient, task, and accent lighting—translates effectively to exhibition spaces. It is essential to translate the comfort and functionality of a warm living room, the practicality of a well-lit kitchen, and the serene atmosphere of a cozy bedroom into the exhibition booth.
This approach caters to various functionalities, from general lighting to specific tasks, and can add to the aesthetics by emphasizing the unique features of each furniture piece.
- Immerse in Vietnam’s Furniture Online with HawaExpo at Hopefair.com
- Boost in export orders signals good news for Vietnam furniture factories
Room-Specific Lighting Arrangements:
Adapting to the specific lighting requirements of different living spaces is as crucial in a furniture exhibition as it is in homes. The various sections of an exhibition booth can be illuminated to represent different rooms.
Warm, inviting overhead lights can represent the living area’s ambiance, offering a general illumination that reflects taste and personality, while avoiding glare from screens and reflective surfaces.
For kitchen displays, under-cabinet task lighting can highlight the craftsmanship of countertops and cabinetry. In bedroom scenes, soft bedside lighting can inspire rest and relaxation, with adjustable lights for reading or unwinding in the evenings.
Enhance Your Exhibition with Expert Lighting Design
Discover the Art of Illumination with OSE Program 01
The HawaExpo organizers introduce a specialized workshop to prepare exhibitors for outstanding booth design and product showcasing for the anticipated HawaExpo.
Gain Insights from Industry Leader Mr. Nguyen Quoc Thong
Learn from the Vice President of the Vietnam Interiors Association and the General Director of CARA Lighting Solution as he shares his expertise on creating impactful lighting at your booth.
Delve into crucial topics at the WORKSHOP – LIGHTING IN FURNITURE EXHIBITION:
- The Impact of Strategic Lighting
- Advanced Lighting Design Techniques
- Enhancing Visitor Engagement Through Lighting
- Tailoring Lighting Solutions for HawaExpo 2024
- Date & Time: December 5th, 2023, at 09:00 AM
- Venue: C.Space Design Complex, District 7, Ho Chi Minh City
- Participants: Open to HawaExpo exhibitors and related association members, with priority for the first 50 registrants
Ensure your participation by registering at: Register for the Workshop.
Equip your business with the latest in exhibition lighting design and make a lasting impression at HawaExpo 2024.
In conclusion, as the Vietnamese furniture stores prepare for HawaExpo 2024, incorporating nuanced lighting principles—inspired by the versatility and sophistication of living space design—can showcase their products in a compelling new light.
The insights from the OSE Program workshop, alongside expert lighting strategies, will equip exhibitors to paint their masterpieces with light, adding depth, warmth, and life to their displays. Effective lighting is more than just a visual aid; it is the silent salesperson that can communicate quality, comfort, and style in a universal language.
HAWAEXPO 2024 – THE LARGEST NATIONALLY ENDORSED EXPORT FURNITURE FAIR IN VIETNAM
- March 6 – 9, 2024; SECC – Saigon Exhibition and Convention Center, 799 Nguyen Van Linh, Tan Phu, District 7, Ho Chi Minh City, Vietnam
- March 7 – 9, 2024; White Palace – Pham Van Dong, 588 Pham Van Dong, Hiep Binh Chanh, Thu Duc District, Ho Chi Minh City, Vietnam