HawaExpo 2026 will return as one of Asia’s premier global sourcing platforms from March 4 to 7, 2026 at the Saigon Exhibition & Convention Center (SECC). Under the theme “Gateway to Vietnam’s Furniture Prowess,” the fair will gather over 700 exhibitors and more than 2,500 booths, with 80% being verified Furniture manufacturers in Vietnam committed to export-ready quality and global compliance.

Resilience and Innovation: The New Era of Vietnamese Manufacturing
The Vietnamese furniture manufacturing sector has evolved beyond simple cost-competitiveness to become a hub of resilience and innovation. Moving past the challenges of previous years, the industry has recorded a strong recovery, with export turnover reaching approximately US$15.7 billion in 2024.
At HawaExpo 2026, international buyers will witness a strategic shift from OEM (Original Equipment Manufacturing) to ODM (Original Design Manufacturing). This evolution allows Furniture manufacturers in Vietnam to offer higher value, design-led products while maintaining strict adherence to international standards like EUDR and ESG compliance.
Spotlight on Industrial Titans: Large-Scale Manufacturers at HawaExpo 2026
HawaExpo 2026 is proud to host the industry’s heavyweights. These manufacturers represent the pinnacle of Vietnam’s production capacity, offering verified scalability, vertical integration, and strict global compliance for high-volume buyers.
1. Nitori Furniture Vietnam EPE – The Manufacturing Giant

- Location: SECC – Hall A2 – Acacia Street – AA26, AA28, AA30, AA32
- Scale: A massive operation with 568,000 m2 of facilities and approximately 10,000 employees.
- Capacity: 1,780 TEU per month.
- Specialty: As the manufacturing hub for the Japanese retail giant, Nitori offers vertically integrated production from textiles to finished goods (Sofas, Dining, Mattresses), ensuring world-class ISO 9001/14001 quality control.
- Exhibitor Profile
2. Hao Hung Co., Ltd – Master of the Supply Chain

- Location: SECC – Hall B2 – Acacia Street – BA12
- Scale: Over 5,000 employees with facilities spanning Quang Ngai and Dong Nai provinces.
- Capacity: 500 containers per month (Avg 6,000-8,000 m3/month).
- Specialty: A true vertical integrator, Hao Hung manages the entire lifecycle from wood chip processing to finished indoor and outdoor furniture. Certified with FSC FM and CARB EPA P2, they ensure absolute material traceability.
- Exhibitor profile
3. Phuc My Gia Custom Furniture Limited – Scale Meets Turnkey Solutions

- Location: SECC – Hall B1 – Acacia Street – BA01
- Scale: 100,000 m2 production area with 4,000 employees.
- Capacity: 500 containers per month.
- Specialty: Unlike typical mass production, Phuc My Gia combines scale with “Bespoke” capabilities. They offer comprehensive turnkey solutions—from conceptual design and material production (OSB, FOSB) to construction and installation—backed by SA 8000 and FSC CoC certifications.
- Exhibitor profile
4. Eurofar International B.V. – Innovation & Sustainability Leader

- Location: SECC – Hall A1 – Acacia Street – AA14, AA16, AP11, AP15
- Scale: Over 100,000 m2 facilities with over 1,500 employees.
- Capacity: Over 500 containers per month.
- Specialty: Bridging Dutch design with Vietnamese manufacturing. Eurofar stands out with its GreenBird brand, producing sustainable outdoor furniture from recycled ocean plastic (RCS Certified), catering to eco-conscious markets in Europe and the US.
- Exhibitor profile
5. Interwood Viet Nam Co., Ltd – High-Tech Compliance Expert

- Location: SECC – Hall A1 – Acacia Street – AA09, AA11, AO10, AO12
- Scale: 90,000 m2 high-tech facility with 800 skilled employees.
- Capacity: 300-400 containers per month.
- Specialty: Focused on indoor furniture (Dining, Lounge, Bedroom) using high-technology equipment. Interwood is a leader in compliance, boasting an impressive portfolio of certifications including SMETA, PEFC, IREC, GHG, and BSCI, making them the ideal partner for strictly regulated markets like the EU and UK.
- Exhibitor profile
Economic Insights: Why Source in Vietnam Now?
Global buyers are actively seeking to “de-risk” their supply chains, shifting focus from a “China+1” strategy to “ASEAN+1”, with Vietnam as the primary hub.
- US Market: Buyers are finding scalable capacity and competitive landed costs in Vietnam to mitigate tariff risks.
- EU Market: Vietnamese manufacturers are leading the region in compliance, offering FSC-certified and legal timber products that meet strict European regulations.
- New Frontiers: Beyond traditional markets, Vietnam is expanding its reach into the Middle East (UAE, Saudi Arabia), tapping into the demand for luxury real estate furnishings.
HawaExpo 2026: The Unified Sourcing Platform
Organized by Viforest Fair, HawaExpo 2026 consolidates the industry’s strength into a single venue at SECC. “This fair is not just a showcase; it is a demonstration of our capacity to rebound and our ambition to be the top global wood exporter,” emphasizes the event leadership.
With a clear focus on “Resilience, Compliance, and Innovation,” HawaExpo 2026 offers international buyers an exceptional window into Vietnam’s expanding capabilities and sustainable manufacturing strength.

HAWAEXPO 2026 – GATEWAY TO VIETNAM’S FURNITURE PROWESS
March 4 – 7, 2026
SECC – Saigon Exhibition and Convention Center, 799 Nguyen Van Linh, Tan My Ward, HCMC, Vietnam
Hotline: +84 987 980 859 | info@hawaexpo.com
Website: www.hawaexpo.com/
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